Pay-Per-Lead Campaigns Built for Residential HVAC Companies

HVAC leads are the most expensive in home services — $149 average, $343 for water heater jobs

Non-branded search leads for HVAC average $149 each, AC repair leads can hit $231, and water heater replacement leads top out at $343 per lead (SearchLight January 2026). Blended HVAC cost per lead across all services runs $104. When your cost per lead eats the margin on a maintenance call or a seasonal tune-up, your book rate has to be near-perfect just to break even — and shared marketplaces like Angi or HomeAdvisor make it worse by selling the same lead to five contractors.

HVAC is the slowest-responding trade in America — only 11% reply within an hour

Only 11% of HVAC businesses reply within an hour — the worst speed-to-lead of any trade. Roughly of buyers choose whoever responds first, so a slow callback on a 9pm AC repair request hands the install to the next contractor on the homeowner's list. During seasonal demand spikes, when call volume triples, response times collapse further — and the jobs go to whoever answered.

Missed calls in July become your competitor's installs

35% of home-service calls go unanswered, and during peak cooling season your technicians can't pick up from a crawlspace or an attic in 100-degree heat. Every missed AC repair call in July is a lost high-value job — the customer simply dials the next company on their Google Business Profile results. The lead you paid $149–$343 for never even rings your office.

Five-minute follow-up, even during peak season

When a homeowner submits a request at 9pm during a July heat wave, our AI voice, SMS and email follow-up engages them within five minutes, 24/7 — qualifying intent and booking the call before your office opens. Contacting a lead within five minutes makes contact roughly 100x more likely than at thirty minutes. Since only 11% of HVAC businesses reply within an hour, being first consistently means winning the emergency repair calls your competitors miss.

Only 11% of HVAC businesses reply within an hour — and of buyers choose whoever responds first.

Exclusive leads that close 15–higher

Home services leads run $30–$150+ depending on exclusivity, and exclusive HVAC leads close 15–higher than shared ones. Our capped-shared leads go to a hard maximum of two buyers — never five like Angi or HomeAdvisor — so you're never bidding against a crowd for the same water heater replacement or heat pump install. Every lead arrives qualified, time-stamped, and consent-recorded, delivered straight into ServiceTitan or your CRM.

Exclusive leads cost 2–4x a shared lead and close 15–higher; blended HVAC CPL across all services is $104.

Revive the dormant list you already own

Your CRM is full of past customers who went quiet after one tune-up five years ago. Our multi-channel AI reactivation sequence — SMS first, voice follow-up, email backup — re-engages that dormant, opted-in database across a 30–90 day campaign, qualifies the contacts, and pushes them back into your CRM. Priced per qualified reactivation at 60–80% below new-lead cost, it's the cheapest capacity fill you'll find heading into cooling or heating season.

Typically 8–of a dormant, opted-in database re-engages — at 60–80% below new-lead cost.

Tell us your niche and goal

A 15-minute qualification call: which HVAC service lines you want leads for, exclusive or capped-shared, and whether you have a dormant opted-in list worth reviving. No self-serve checkout, no invented numbers.

We source, qualify and follow up

We source fresh exclusive leads by niche — DNC-scrubbed, consent-recorded, qualified before delivery — and AI voice, SMS and email follow up inside five minutes, 24/7, qualifying intent and booking the call.

Leads land in your CRM

Qualified leads arrive in ServiceTitan, HubSpot or your existing CRM with the consent trail attached — or a provisioned CRM ready the same day. Funnel submissions are reviewed the same business day.