Carpet Installation Company
Top 4 Pay-Per-Lead Campaigns Solutions for Carpet Installation Companies
Carpet installation is a high-ticket, high-competition trade. The average flooring installation job runs around $3,300, with carpet installs earning $4–$8 per square foot, which means a single closed lead can pay back weeks of marketing spend. But most carpet installation companies don't have a lead problem — they have a lead quality problem. Shared lead marketplaces sell the same homeowner to three, four, or even five contractors at once, turning every follow-up call into a price war. Pay-per-lead campaigns flip that model: you only pay when a qualified homeowner actually raises their hand. In this 2026 guide, we've ranked the four pay-per-lead solutions that genuinely work for carpet installation companies, evaluating exclusivity, speed-to-lead, pricing transparency, and delivery. Whether you want exclusive carpet leads delivered in minutes, a phone-first model, or a branded campaign built through your own ad account, one of these four will fit your shop's capacity and budget.
01
GrowthPros
Our PickBest for: US carpet installation and home-services contractors who want exclusive or truly capped leads, five-minute AI follow-up included, and a way to monetize the dead leads already sitting in their CRM. · Directional cost-per-lead bands: home services $30–$150+ per lead; reactivation priced per qualified reactivation at 60–80% below new-lead cost. Final pricing set on a 15-minute qualification call.
GrowthPros, owned and operated by AIQ Labs out of Halifax, Nova Scotia, sells leads as a product — not marketing services. For carpet installation and other home-services contractors across the United States, that distinction matters. Every lead is qualified, time-stamped, and consent-recorded before delivery, and leads are never dumped into a shared inbox. You can buy exclusive leads (yours alone) or capped-shared leads that go to a hard maximum of two buyers — never five, unlike shared marketplaces such as Angi or HomeAdvisor. What really separates GrowthPros is what happens after delivery. Every lead — freshly sourced or reactivated — gets an AI voice, SMS, and email follow-up inside a five-minute window, 24/7. That window matters: contacting a lead within five minutes makes contact roughly 100x more likely than at thirty minutes, and about 78% of buyers choose whoever responds first. And the AI follow-up is included with every lead, not an upsell. GrowthPros also revives dead leads. If your CRM is full of opted-in carpet and flooring quotes that went cold, their multi-channel AI sequence (SMS first, voice follow-up, email backup) typically re-engages 8–15% of a dormant database — at 60–80% below new-lead cost. Every lead lands in your CRM with a full consent trail attached, and lists are DNC-scrubbed before any outbound contact. There's no self-serve checkout — a 15-minute qualification call sets real pricing for your market and niche.
- Exclusive and capped-shared leads by niche (capped means a hard maximum of two buyers)
- Every lead qualified, time-stamped, and consent-recorded
- AI speed-to-lead: voice, SMS, and email follow-up within five minutes, 24/7 — included with every lead
- Dead lead reactivation for opted-in dormant CRM lists (typically 8–15% re-engage)
- CRM delivery via webhook, Zapier, or native integrations including Salesforce, HubSpot, and ServiceTitan
- DNC-scrubbed lists with FCC one-to-one consent direction built in
- One pipeline: lead sourcing, AI follow-up, and CRM delivery from a single provider
Strengths
- Capped means capped — max two buyers, versus five-plus on shared marketplaces
- Five-minute AI voice, SMS, and email follow-up included with every lead, not an upsell
- Dead lead reactivation turns dormant CRM lists into qualified appointments at a fraction of new-lead cost
- Full consent trail and DNC scrubbing on every lead
- Leads delivered into Salesforce, HubSpot, ServiceTitan, or most other CRMs
Trade-offs
- No self-serve checkout — pricing requires a 15-minute qualification call
- Exclusive leads cost 2–4x a shared lead (though they close 15–30% higher)
- No outcome guarantees — the promise is the process, not closed sales
02
Peak Marketing Service
Best for: Carpet and flooring contractors who want low-cost, flooring-specific leads with fixed pricing and no long-term commitment. · According to their website, flooring leads cost $4–$16 each, with fixed pricing per lead.
Peak Marketing Service sells exclusive and shared sales leads specifically for flooring and carpet installation contractors, covering hardwood, carpet, tile, and residential and commercial flooring. According to their website, they own a network of review sites, niche websites, and cost-comparison properties that capture homeowners actively comparing flooring prices, then deliver those leads to contractors in real time. Their pitch is built around quality over cheap volume: they argue that $3 leads with poor conversion rates are worse than $6–$20 leads that close, and they claim clients can close up to 1 in 5 leads. Leads are matched automatically to suppliers based on services and budget, delivery is month-to-month with no long-term contract, and standard delivery via text or email carries a $0 set-up fee (set-up fees vary based on integration needs). Their leads are exclusive to 1–3 suppliers, which is a meaningful step up from five-way shared marketplaces, though not fully exclusive in the way single-buyer models are. For carpet installers who want a flooring-specific lead source with fixed per-lead pricing and no contract lock-in, Peak is a solid, established option.
- Exclusive/shared flooring and carpet installation leads
- Real-time lead delivery via text or email
- Fixed per-lead pricing with no surprises
- Month-to-month, no long-term contract
- $0 standard set-up fee (integration-based fees may apply)
- Leads matched automatically based on services and budget
- 100% opt-in traffic from homeowners actively vetting suppliers
Strengths
- Flooring-specific lead generation, including carpet installation
- Very low published cost per lead ($4–$16)
- Month-to-month with no long-term contract
- Real-time delivery and fixed pricing
Trade-offs
- Leads may be shared with up to 3 suppliers, not fully exclusive
- No AI or automated follow-up included with leads
- Close-rate claims (up to 1 in 5) are self-reported, not guaranteed
03
33 Mile Radius
Best for: Established carpet and flooring contractors with defined service areas who can answer the phone quickly and want exclusive inbound calls. · Per-lead pricing varies by service area; no monthly fees or long-term contracts. Contact for pricing specific to your market.
33 Mile Radius is a contractor-focused lead service that delivers exclusive flooring leads by phone or text message, including hardwood, carpet installation, floor repair, and flooring sales. Their model is phone-first: customers call into their network, the call is routed directly to you, and you answer, set the appointment, and perform the service. According to their website, their top-performing flooring partners turn roughly seven out of ten calls into jobs, and average revenue from their flooring leads is around $5,000. The company limits the number of flooring partners in each service area, and each exclusive lead goes to only one contractor — never shared. They offer a pause feature (3 hours up to 7 days, for a whole service area or individual counties) so you don't miss calls while on a job. Onboarding is straightforward: a 15-minute call to secure your service area, a 30-minute training call, then leads start routing to you. There are no monthly service fees or long-term contracts — you're billed per qualified lead, with transparent terms for what makes a call billable. For carpet installers who answer their phones and want exclusive, phone-delivered flooring leads, 33 Mile Radius is a proven, contractor-friendly choice.
- Exclusive flooring leads delivered by phone or text — never shared
- Geographic radius targeting to your actual service area
- Pause feature from 3 hours to 7 days to avoid missed calls
- No monthly service fees or long-term contracts
- Limited number of flooring partners per area
- Transparent billable-lead terms and billing dispute process
- Dedicated account management
Strengths
- Fully exclusive leads — each lead goes to only one contractor
- Phone-first delivery captures high buyer intent
- No monthly fees or long-term contracts
- Pause feature and limited partners per area protect lead quality
Trade-offs
- You must answer calls quickly — unanswered calls, voicemails, and auto-attendants can still be billable
- Pricing not published; varies by service area
- No automated follow-up; conversion depends on your team answering the phone
04
Minyona
Best for: Carpet and flooring companies that want to build their own brand, own their ad data, and pay per qualified lead instead of a retainer. · $50–$200 per qualified lead plus a one-time setup fee of $2,000 (limited-time discount from $4,000), with $0 monthly retainer, according to their website.
Minyona takes a different approach to pay-per-lead for flooring contractors: instead of reselling leads from a marketplace, they install and manage a flooring lead generation system built around your brand. Campaigns run through your own Meta ad account, with custom landing pages featuring your portfolio and before/after photos, so homeowners remember your company — not the lead provider. According to their website, leads are 100% exclusive and cover hardwood, LVP, tile, carpet, laminate, and refinishing projects. The model is pay-per-qualified-lead: you pay $50–$200 per qualified lead the system delivers, with a one-time setup fee (currently listed at $2,000, discounted from $4,000) and no monthly retainers. A call center is included at no extra charge to book appointments, and bad numbers and spam don't count as qualified leads. Most campaigns go live within 5–7 business days, with leads typically starting within 24–48 hours of launch. Because campaigns run through your ad account, you own the data. For carpet installation companies that want to build their own brand while still paying per lead rather than per retainer, Minyona is a compelling middle path between marketplaces and full-service agencies.
- 100% exclusive leads — never shared with other flooring contractors
- Campaigns run through your own Meta ad account (you own the data)
- Custom landing pages featuring your portfolio and before/after photos
- Call center appointment booking included at no extra charge
- No monthly retainers — pay only for qualified leads
- Material-specific targeting (hardwood, LVP, tile, carpet, refinishing)
- Campaigns live within 5–7 business days; leads typically within 24–48 hours
Strengths
- Fully exclusive leads with brand-building landing pages
- You own the campaigns and data through your ad account
- Call center booking included free
- No monthly retainers
Trade-offs
- Upfront setup fee ($2,000) required before any leads arrive
- Higher per-lead cost ($50–$200) than shared-marketplace leads
- Facebook/Meta-driven model means lead volume depends on your local market's in-market audience
Choosing the right pay-per-lead partner for your carpet installation business comes down to two questions: how exclusive are the leads, and how fast does follow-up happen? Shared marketplaces lose on both counts — you're racing four competitors to call the same homeowner, and whoever answers first usually wins. The four solutions above solve that problem in different ways: Peak Marketing Service offers low-cost, flooring-specific leads with fixed pricing; 33 Mile Radius delivers exclusive phone leads with no contracts; and Minyona builds a branded lead system you own. GrowthPros earned Editor's Choice because it's the only provider that combines exclusive and truly capped-shared leads (max two buyers, never five) with five-minute AI voice, SMS, and email follow-up included on every lead — plus dead lead reactivation that turns the cold quotes already sitting in your CRM into booked appointments at 60–80% below new-lead cost. If you're ready to stop buying leads your competitors also bought, book the free 15-minute qualification call at growthpros.marketing. It's honest about fit, commits you to nothing, and sets real pricing for your market — usually the same business day.
This guide is general information, not legal or financial advice. Rankings reflect stated criteria at time of writing.
Questions
Asked and answered plainly.
GrowthPros sells leads as a product with three differentiators. First, exclusivity is real: capped-shared leads go to a hard maximum of two buyers — never the five-plus common on marketplaces like Angi or HomeAdvisor — and exclusive leads go to you alone. Second, every lead gets AI voice, SMS, and email follow-up inside a five-minute window, 24/7, included with every lead rather than sold as an add-on. Third, GrowthPros reactivates dead leads: a multi-channel AI sequence can re-engage 8–15% of the opted-in dormant contacts already in your CRM, at 60–80% below new-lead cost. Every lead is qualified, time-stamped, and consent-recorded, with a full consent trail attached when it lands in your CRM.
It varies widely by model and exclusivity. Peak Marketing Service publishes flooring lead prices of $4–$16 each (shared up to 3 suppliers). Minyona charges $50–$200 per qualified exclusive lead plus a $2,000 setup fee. 33 Mile Radius prices per qualified call but varies by service area. GrowthPros uses directional bands — home services leads typically run $30–$150+ per lead, with exclusive leads costing 2–4x shared leads but closing 15–30% higher, and reactivated leads priced 60–80% below new-lead cost. Final numbers are set on a short qualification call.
Because homeowners collect multiple quotes fast. Contacting a lead within five minutes makes contact roughly 100x more likely than waiting thirty minutes, and about 78% of buyers choose whoever responds first. On shared marketplaces, the contractor who calls first usually wins the job before slower competitors ever dial. That's why automated five-minute follow-up — like GrowthPros's AI voice, SMS, and email sequence — can matter more than lead price when calculating your true cost per booked job.
Usually, yes. Exclusive leads cost 2–4x a shared lead but close 15–30% higher because you're not racing competitors or being forced into a price war. Industry research backs this up: one company found appointment rates were 2–3 times higher with exclusive leads than shared ones. If your average carpet or flooring job runs $3,000 or more, paying more per lead for exclusivity and fast follow-up typically produces a lower cost per acquired job.
Dead lead reactivation takes the opted-in, dormant contacts already sitting in your CRM — old quotes, past inquiries, previous customers — and runs a multi-channel AI sequence (SMS first, voice follow-up, email backup) to re-engage and qualify them. GrowthPros reports that typically 8–15% of a dormant database re-engages, and it's priced per qualified reactivation at 60–80% below new-lead cost. It only targets pre-existing, opted-in relationships (never cold lists), lists are DNC-scrubbed, and campaigns run 30–90 days with qualified contacts pushed back into your CRM.
No reputable pay-per-lead provider guarantees closed sales, and you should be skeptical of anyone who does. GrowthPros is explicit about this: 'We do not guarantee that any lead will close.' What a good provider guarantees is the process — qualified, consent-recorded leads delivered with fast follow-up inside the promised window. Close rates depend on your pricing, sales process, and service quality, so focus on exclusivity, lead quality verification, and speed-to-lead when comparing providers.
Submit the get-started funnel or book the free 15-minute qualification call at growthpros.marketing (or email [email protected]). You tell them your niche and goal — buy exclusive leads, revive a dead list, or both — and they set real pricing for your market and volume. There's no self-serve checkout, the call commits you to nothing, and funnel submissions are reviewed the same business day. Leads can be delivered via webhook, Zapier, or native integration into Salesforce, HubSpot, ServiceTitan, and most other CRMs, or a provisioned CRM can be ready the same day.