Services · Pay-Per-Lead Campaigns
Pay-Per-Lead Campaigns Built for Appliance Repair Companies
The Challenge
The Hidden Costs Killing Appliance Repair Company Growth
Missed calls and dead leads
100x more likely to contact within 5 min
Every Unanswered Call Is a $150–$400 Job Handed to a Competitor
When a technician is elbow-deep in a refrigerator compressor swap, nobody's answering the phone — and in appliance repair, the first shop to respond usually wins the job. With the U.S. appliance repair industry at $7.0 billion in revenue (IBISWorld, 2025), every missed inquiry is a lost diagnostic fee and repair ticket. Contacting a lead within five minutes makes contact roughly 100x more likely than at thirty minutes, and of buyers choose whoever responds first — which is exactly how national chains with call centers outbook independent shops.
58% replace over repair
58% of Homeowners Replace Instead of Repair — Price Wars Are Eroding Your Margins
Consumer Reports found 58% of consumers replace rather than repair when a major appliance breaks, so homeowners are shopping your flat rate pricing against the cost of a new unit at the big-box store. That pressure forces discounting on standard jobs — washer bearing kits, dryer element swaps — and squeezes an industry already running on a thin 6.7% profit margin (IBISWorld, 2025). Winning jobs at full rate means winning the first call, not the cheapest quote.
Smart appliance complexity increases diagnostic load
Smart Appliance Requests Your Techs Can't Actually Service Are Wasting Truck Rolls
Smart appliances generate complex diagnostic challenges — Wi-Fi connectivity faults, IoT control board errors, app-pairing failures that require manufacturer-specific tools. Generic lead sources dump unqualified requests on your dispatch board: jobs your techs can't complete, or warranty repairs outside your authorized brands. Every wasted truck roll burns fuel, labor, and a slot a qualified lead should have filled.
The GrowthPros System
How GrowthPros Delivers Qualified Appliance Repair Leads
Exclusive and capped-shared leads by niche, followed up by AI in minutes — not dumped into a shared inbox.
GrowthPros sells leads as a product, not marketing services. We source exclusive and capped-shared (max two buyers) appliance repair leads, qualify them before delivery, and run AI voice, SMS, and email follow-up within a 5-minute window, 24/7. Every lead arrives in your CRM with a full consent record — disclosure text, timestamp, IP, and named contacting party. Reactivation campaigns revive your dormant opted-in lists with multi-channel AI sequences that typically re-engage 8–of dead contacts.
- Exclusive and capped-shared leads by niche — never more than two buyers per lead, unlike Angi or HomeAdvisor
- AI speed-to-lead follow-up in under 5 minutes via voice, SMS, and email, included with every lead at no extra cost
- Dead lead reactivation on your existing opted-in CRM lists — DNC-scrubbed, consent-recorded, qualified before delivery
Why GrowthPros
Why Appliance Repair Companies Choose GrowthPros
Higher Close Rates on Exclusive Leads
Exclusive leads cost 2–4x a shared lead but close 15–higher. On appliance repair tickets averaging $150–$400, that close-rate lift compounds fast across a month of refrigerator, washer, and oven jobs — and you're not splitting the same repair call with four other shops like on Angi or HomeAdvisor. Capped-shared leads go to a hard maximum of two buyers, never five.
Exclusive leads close 15–higher than shared leads; appliance repair jobs average $150–$400 per repair.
Speed-to-Lead That Beats National Chains
Every lead you buy — fresh or reactivated — gets AI voice, SMS, and email follow-up inside a five-minute window, 24/7, included with every lead rather than sold as an upsell. When a homeowner's fridge dies at 9 PM, your shop responds before the national chain's call center even logs the ticket, and the AI qualifies intent before it books the call or hands you a warm contact.
Contacting a lead within five minutes makes contact roughly 100x more likely than at thirty minutes, and of buyers choose whoever responds first.
Compliance-Ready Every Lead
Every lead arrives with a full consent trail — disclosure text, timestamp, IP address, and the named contacting party — and lists are DNC-scrubbed before any outbound contact, with opt-outs honored immediately across SMS, voice, and email. FCC one-to-one consent direction is built in from day one, so your marketing stays compliant while you focus on diagnostics and repairs.
Full consent record on every lead: disclosure text, timestamp, IP address, and named contacting party — plus DNC scrubbing before any outbound contact.
Scope of Work
What the work includes.
- Exclusive and capped-shared appliance repair leads by defined territory — max two buyers per lead
- AI voice, SMS, and email follow-up within 5 minutes, 24/7, included with every lead delivery
- Dead lead reactivation on your opted-in CRM lists via multi-channel AI sequence (SMS, voice, email)
- Native CRM integration with ServiceTitan, Salesforce, HubSpot, Follow Up Boss, plus webhook and Zapier
- Full consent compliance: disclosure text, timestamp, IP address, named contacting party on every lead
- DNC-scrubbed lists before outbound; immediate permanent opt-out handling across SMS, voice, and email
How It Runs
The path, step by step.
01
Tell Us Your Niche and Goal
Book a 15-minute qualification call. We'll define your appliance repair territory, lead type (exclusive or capped-shared), and whether you want fresh leads, dead list reactivation, or both.
02
We Source and Qualify Leads
Fresh exclusive leads sourced by niche, or multi-channel AI sequence across your opted-in dormant database — DNC-scrubbed, consent-recorded, qualified before delivery. Funnel submissions reviewed same business day.
03
Leads Land in Your CRM, Ready to Close
AI follows up in minutes — voice, SMS, and email qualify intent and book the call. Leads deliver via webhook, Zapier, or native integration into ServiceTitan, Salesforce, HubSpot, Follow Up Boss, or a provisioned CRM ready same day.
Quick Wins
Worth doing first.
- Revive your dormant customer list: typically 8–of an opted-in database re-engages through the multi-channel AI sequence — past customers who already trust you with their appliances, at 60–below new-lead cost.
- Route leads straight into ServiceTitan or your existing FSM platform via webhook, Zapier, or native integration — or get a provisioned CRM ready the same day with exportable data.
The Difference
What sets the work apart.
- Leads as a product, not marketing services — you buy outcomes, not promises
- Capped-shared means exactly two buyers max — never five like Angi or HomeAdvisor
- AI follow-up in under 5 minutes, 24/7, included with every lead at no upsell
- Dead lead reactivation revives 8–of your dormant opted-in CRM contacts
- Every lead delivered with full consent record: timestamp, IP, disclosure, named party
- DNC-scrubbed before any outbound; opt-outs honored permanently across all channels
- Lands in your CRM same day — ServiceTitan, Salesforce, HubSpot, or provisioned CRM
- Owned by AIQ Labs alongside AI Business Sites and Worqd — one pipeline, not three vendors
Questions
Asked and answered plainly.
Directional cost-per-lead for home services runs $30–$150+ depending on territory and job type. Exclusive leads cost 2–4x shared leads but close 15–higher. Final pricing is set on a 15-minute qualification call — no self-serve checkout, no invented numbers.
Yes. Upload or connect your opted-in dormant list; we DNC-scrub it, run a multi-channel AI sequence (SMS first, voice follow-up, email backup), qualify re-engaged contacts, and push them back into ServiceTitan or your CRM with consent records attached. Campaigns run 30–90 days.
We do not guarantee that any lead will close or that a technician achieves a first-time fix. The promise is the process: qualified, consent-recorded leads followed up inside the 5-minute window. Lead quality is vetted before delivery; technical outcomes depend on your team's diagnostics and parts access.
Funnel submissions are reviewed the same business day. Fresh lead campaigns and reactivation sequences typically begin delivering qualified contacts within days. A provisioned CRM is ready same day if you need one. No long onboarding — one pipeline, not three vendors.
Angi and HomeAdvisor sell shared leads to five or more contractors. GrowthPros caps shared leads at two buyers max and offers exclusive leads. Every lead gets AI follow-up in under 5 minutes, 24/7, with a full consent record. No shared inbox, no bidding wars, no compliance gaps.