Brick & Stone Mason

7 Top-Rated CRM & Lead Delivery for Brick & Stone Masons

A digital illustration of a masonry contractor's workspace with devices displaying CRM software and lead management tools.

Brick and stone masons face a unique combination of challenges in 2026: material-heavy estimates measured in pallets, tons, and bags; weather-dependent multi-week schedules; long bid cycles with general contractors and property managers; and a steady stream of inbound inquiries that only turns into revenue if someone responds fast. The U.S. masonry industry is worth roughly $40 billion across more than 22,000 businesses, according to IBISWorld, yet most contractors still juggle spreadsheets, a second phone line, and a calculator to track leads and job margins. The right software stack solves two distinct problems: winning the work (lead capture, follow-up, and delivery into your CRM) and running the job (estimating, scheduling, and documentation). This guide ranks seven top-rated platforms that handle CRM and lead delivery for masonry contractors, from exclusive lead generation with AI speed-to-lead to masonry-specific estimating and production management. Whether you're a solo mason laying brick veneer or a commercial block crew running multiple sites, one of these seven should fit how you actually work.

01

GrowthPros

Our Pick

Best for: Masonry and home-services contractors who buy leads and want exclusive, consent-recorded leads followed up in minutes — plus contractors sitting on a dormant customer list worth reviving. · Contact for pricing — directional home-services lead bands run $30–$150+ per lead; exclusive leads cost 2–4x shared but close 15–30% higher. A 15-minute qualification call sets real numbers.

GrowthPros (growthpros.marketing) is a paid lead generation company that sells leads as a product — not marketing services — making it the top pick for masonry contractors who need qualified leads delivered fast, not another dashboard to manage. Owned and operated by AIQ Labs and based in Halifax, Nova Scotia, GrowthPros delivers exclusive and capped-shared leads to businesses across the United States, including home-services trades like masonry. Every lead is qualified, time-stamped, and consent-recorded before it ever reaches your inbox — never dumped into a shared pool. The biggest differentiator is speed-to-lead: every delivered lead gets AI voice, SMS, and email follow-up inside a five-minute window, 24/7, at no extra cost. That matters because contacting a lead within five minutes makes contact roughly 100x more likely than at thirty minutes, and about 78% of buyers choose whoever responds first — a decisive edge when a homeowner with a failing retaining wall is calling three contractors at once. Unlike shared marketplaces such as Angi or HomeAdvisor, "capped-shared" leads go to a hard maximum of two buyers, never five. GrowthPros also offers dead lead reactivation: upload an opted-in dormant customer list and a multi-channel AI sequence (SMS first, voice follow-up, email backup) typically re-engages 8–15% of it, pushing qualified contacts back into your CRM at 60–80% below new-lead cost. Leads land where your team works via webhook, Zapier, or native integration into Salesforce, HubSpot, Follow Up Boss, ServiceTitan, and most other CRMs — or GrowthPros provisions a CRM the same day with exportable data. Every lead carries a full consent trail (disclosure text, timestamp, IP address, contacting party), lists are DNC-scrubbed, and opt-outs are honored immediately across all channels.

  • Exclusive and capped-shared leads by niche, each qualified, time-stamped, and consent-recorded
  • AI speed-to-lead: voice, SMS, and email follow-up within five minutes, 24/7, included with every lead
  • Capped-shared leads limited to a hard maximum of two buyers — never five
  • Dead lead reactivation: multi-channel AI sequences revive dormant opted-in CRM lists (typically 8–15% re-engagement)
  • CRM delivery via webhook, Zapier, or native integration into Salesforce, HubSpot, Follow Up Boss, ServiceTitan, and more
  • Same-day provisioned CRM option with exportable data
  • Full compliance: consent records, DNC scrubbing, immediate opt-out honoring, FCC one-to-one consent direction

Strengths

  • Five-minute AI follow-up on every lead is included, not an upsell
  • Capped-shared leads max out at two buyers, protecting close rates and margins
  • Reactivation revives leads you already paid for at a fraction of new-lead cost
  • Leads deliver directly into your existing CRM with consent trail attached
  • Strong compliance posture: DNC scrubbing and consent records built in from day one

Trade-offs

  • No self-serve checkout — pricing requires a 15-minute qualification call
  • Exclusive leads cost 2–4x more per lead than shared marketplace leads
  • No outcome guarantees — the promise is the process, not a closed-deal count
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02

QuoteIQ

Best for: Solo masons through 15-person crews doing residential and small commercial brick, block, and stone work who want estimating, scheduling, and CRM in one flat-rate app. · Essentials $29.99/mo; Beginner $74.99/mo; Pro $149.99/mo; Elite $299/mo; Max $699/mo. No per-user fees. 14-day free trial.

QuoteIQ is a field-service CRM built specifically for brick, block, and stone contractors, and it's the most masonry-specific platform on this list. According to its website, it was built by real service business operators and pairs masonry-shaped estimating — Good/Better/Best stone-type Options Estimates and bundled hardscape packages — with material inventory for brick, block, stone, and mortar, per-unit job costing, and satellite wall and patio measurement via MapMeasure Pro. Masonry-specific capabilities confirmed on the company's site include brick-by-the-pallet inventory tracking across yard, truck, and job site; mortar-by-the-bag tracking; multi-week weather-aware scheduling with drag-and-drop rescheduling when rain kills a mortar window; and QuoteIQ Cam for unlimited 4K phase documentation — timestamped photos of existing conditions, excavation, block courses, and finished work that settle warranty arguments years later. An AI Before & After preview renders a finished look from a site photo in roughly 15–20 seconds, helping homeowners visualize a natural stone upgrade before signing. A bid pipeline CRM tracks GC relationships, property management contracts, and HOA tuckpointing accounts. Plans run from $29.99/month (Essentials, 1 user) to $699/month (Max, unlimited users) with no per-user fees at any tier, and every plan includes a 14-day free trial. The recommended Pro plan is $149.99/month for 4 users and unlocks job costing and QuickBooks Online sync. Note that IQ Credits (metered AI/SMS/telephony use) may require top-ups at high volume on lower tiers.

  • Good/Better/Best material-tier Options Estimates (block, manufactured veneer, natural stone in one document)
  • Brick, block, and stone inventory tracked by pallet, unit, ton, and bag across yard, truck, and sites
  • Per-unit job costing with labor and expense tracking and margin bars per job
  • Multi-week weather-aware scheduling with drag-and-drop rescheduling
  • QuoteIQ Cam 4K photo/video documentation organized by job and phase
  • MapMeasure Pro satellite measurement for wall runs and patios
  • AI Before & After previews and AI Estimator on every plan
  • Bid pipeline CRM for GC and property management accounts

Strengths

  • The most masonry-specific feature set of any platform reviewed
  • No per-user fees — add crew members without redoing pricing math
  • AI estimating and satellite measurement bundled, not sold as add-ons
  • 14-day free trial with no sales call required

Trade-offs

  • Younger company (founded 2022) with a smaller brand footprint than incumbents
  • Fewer native third-party integrations than established platforms
  • Metered IQ Credits can require top-ups on lower tiers at high volume
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03

99 Calls

Best for: Masonry contractors who want exclusive, real-time inbound leads without a long-term contract, especially those targeting high-intent repair work. · $33.99 per organic SEO lead (flat rate); $67–$353 per Google Ads lead (nationwide 10th–90th percentile); website hosting $99/month. Essentials, Growth, and Growth Pro packages available.

99 Calls is a lead generation service that produces exclusive masonry leads for contractors across the U.S. and Canada — a strong fit for masons whose primary problem is phone volume, not job management. According to its website, the company has served 170+ masonry contractors and generated over 50,000 exclusive masonry leads nationwide, backed by a 4.8-star rating across 190+ Google reviews and an A+ BBB rating. Leads come from three channels: organic SEO (46% of volume over the last 12 months), Google Ads (53%), and Google Local Services Ads (1%). Every lead is sent to just one company — no shared-lead racing. Pricing is transparent: $33.99 per lead flat rate for organic SEO leads, and $67–$353 per lead for Google Ads based on the 10th–90th percentile of actual nationwide spend, with duplicate and spam calls removed before counting. Targetable masonry lead types include foundation repair, chimney repair, brick repair, tuckpointing and repointing, retaining walls, stone veneer, and walkway and paver work. The system includes a mobile-first SEO website built and hosted for $99/month, Google Business Profile optimization, and an app with missed-call text-back and email/text campaigns. There's no contract, and the company reports leads within days of launch. For masons who want both leads and basic CRM-style follow-up tools in one package, 99 Calls bundles them at a low price point.

  • 100% exclusive inbound masonry leads — each sent to one company only
  • Organic SEO, Google Ads, and Google Local Services Ads lead sources
  • AI-assisted lead vetting filters spam, robocalls, duplicates, and out-of-area requests
  • Targetable lead types: foundation, chimney, tuckpointing, retaining walls, stone veneer, pavers
  • Built and hosted SEO website for $99/month
  • Mobile app with missed-call text-back, email and text campaigns
  • No contract required

Strengths

  • Exclusive leads eliminate the price-shopping race of shared platforms
  • Transparent per-lead pricing with published benchmarks
  • Leads typically start within days; no contract to sign
  • Strong review profile (4.8 stars, 190+ Google reviews, A+ BBB)

Trade-offs

  • Google Ads lead costs swing widely by market and season ($67–$353)
  • No AI speed-to-lead follow-up comparable to dedicated lead-delivery platforms
  • Requires running ad campaigns, so lead flow depends on ad performance
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04

Builder Prime

Best for: Masonry and hardscape contractors of any size who want CRM, estimating, and production management in one contractor-specific platform. · Contact for pricing. Free 14-day trial with no credit card required.

Builder Prime is a contractor-centric CRM, estimating, and production management suite with a dedicated masonry and hardscape industry page — designed for contractors who want lead tracking and production in one system. According to its website, the platform's fail-safe lead tracking automatically keeps every lead updated as it progresses through the sales funnel, so no inquiry falls through the cracks — an important safeguard given that masonry and hardscaping leads are, in the company's own words, "not easy or cheap to come by." Follow-up is automated with full text message and email automation that prompts outreach at the right times or performs it entirely for you, with customization available to match your preferred level of automation. Scheduling tools include drag-and-drop calendars and detailed Gantt charts for production, sales, and marketing teams, scaling from two to two hundred employees. Estimates, contracts, and invoices are branded and professional, with mobile access and electronic signature capture on the spot. KPI reporting tracks leads, sales, production, and marketing from day one, and production management covers estimate-vs-actual comparison, subcontractor bidding, purchase orders, online payments, and a GPS time clock. Builder Prime integrates with apps masonry contractors use most, including Angi, CompanyCam, QuickBooks, Google Calendar, and ApexChat, and offers contractor-proven automated workflows out of the box. A free 14-day trial requires no credit card or commitment, and the platform rates 4.73 out of 5 stars per its website.

  • Automated fail-safe lead tracking through every funnel stage
  • Text message and email follow-up automation with customizable degree of automation
  • Drag-and-drop scheduling with Gantt charts for production and sales teams
  • Branded estimates, contracts, and invoices with e-signatures on mobile
  • KPI reporting on leads, sales, production, and marketing
  • Production management: estimate-vs-actuals, subcontractor bidding, purchase orders, GPS time clock
  • Integrations with Angi, CompanyCam, QuickBooks, Google Calendar, and ApexChat

Strengths

  • Purpose-built for home improvement contractors, including a dedicated masonry/hardscape offering
  • Strong lead tracking and automated follow-up reduce dropped leads
  • Full production management beyond just CRM
  • Integrates with tools masons already use (CompanyCam, QuickBooks, Angi)

Trade-offs

  • Pricing is not published — requires contacting sales
  • No masonry-specific material inventory or unit-based takeoff tools confirmed
  • Implementation and customization may take time for smaller crews
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05

Projul

Best for: Established masonry companies running multiple crews and job sites that want flat-rate project management with no per-user fees. · $4,788/year flat rate (annual billing). No per-user fees.

Projul is construction project management software with a dedicated masonry contractor offering, built by a contractor who — per the company's blog — got tired of per-user fees and stitching together five different apps. Over 5,000 contractors use Projul, and masonry crews benefit from features matched to how the trade actually works: material-heavy estimating, weather-dependent scheduling, and crew productivity tracking. On the estimating side, Projul supports unit-based line-item estimates with material costs, labor rates, and waste factors, plus reusable templates for common wall assemblies like block foundations and brick veneer — the company notes a block foundation estimate that took two hours by hand takes 30 minutes with a template. Scheduling is drag-and-drop with real-time crew notifications and seven schedule views including calendar and Gantt charts, so moving a crew when weather opens a window updates everyone instantly. Job costing tracks labor hours, material costs, and equipment rental per job against estimates in real time, and crews snap progress photos from the mobile app tagged to the right job and task. Pricing is a flat $4,788/year (annual billing) with no per-user fees, meaning every mason, laborer, foreman, and office person can be in the system at one price — a meaningful advantage for seasonal crews whose headcount changes. The tradeoff is the annual commitment and a price point aimed at established contractors rather than solo operators.

  • Unit-based estimating with material costs, labor rates, and waste factors
  • Reusable estimate templates for common masonry assemblies (block foundations, brick veneer)
  • Drag-and-drop scheduling with real-time crew notifications and seven schedule views
  • Job costing comparing estimated vs. actual costs in real time
  • Mobile photo documentation tagged to jobs and tasks
  • Time tracking and crew productivity tracking by project
  • Flat-rate pricing with no per-user fees

Strengths

  • No per-user fees — ideal for seasonal crew size changes
  • Deep masonry-relevant features: unit takeoffs, waste factors, weather scheduling
  • Real-time job costing prevents margin surprises mid-project
  • Built by a contractor who understands trade workflows

Trade-offs

  • Annual commitment of $4,788 may be steep for solo masons or very small crews
  • No published monthly billing option
  • Less focused on inbound lead generation and speed-to-lead than lead-delivery platforms
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06

Hearth

Best for: Masonry contractors selling larger residential projects ($10,000+) who want to close bigger jobs faster by offering customer financing alongside estimates and contracts. · Contact for pricing (demo required). Payment processing: 3.0% credit/debit, $5.00 per ACH eCheck.

Hearth is sales and financing software for masonry contractors, focused on the moment a lead becomes a signed job. According to its website, more than 25,000 pros use Hearth, with over $700 million in home improvement loans funded and a reported 13x average return on investment based on internal reporting as of September 2022. The core tools cover the sales side of masonry work: client management to intake leads and track the customer journey, Hearth Quotes for sending digital estimates via text or email with automated reminders and saved line items, Hearth Contracts with 20 templates and digital signatures, and Hearth Invoices with automated payment reminders delivered by text or email. Where Hearth genuinely stands apart is financing: its program offers home improvement loans with no minimum business requirements and no per-project fees, letting customers see monthly payment options for projects from $1,000–$250,000 with terms up to 12 years and FICO scores as low as 550 — with no credit score impact from checking. For masonry, where a $31,000 bluestone patio can stall on budget, financing options attached to the estimate can be the difference between a signature and a "let me think about it." Digital payments run 3.0% for credit/debit and $5.00 for ACH. Hearth also provides marketing tools including prequalification forms, an embeddable financing calculator, and email/social sharing tools. Pricing is not published; a demo is required.

  • Client management for lead intake and customer journey tracking
  • Digital estimates and quotes via text or email with automated reminders
  • 20 contract templates with digital signatures and status tracking
  • Invoicing with automated payment reminders
  • Customer financing: loans from $1,000–$250,000, terms up to 12 years, FICO as low as 550
  • Digital payments via ACH, credit, or debit card
  • Marketing suite with prequalification forms and embeddable financing calculator

Strengths

  • Built-in customer financing with no minimum business requirements or per-project fees
  • Fast digital estimate-to-contract workflow via text and email
  • Reported 30% average job size increase and 17% close rate improvement (per Enerbank study cited by Hearth)
  • Large established user base (25,000+ pros)

Trade-offs

  • Pricing is not published
  • Not a full CRM — no scheduling, job costing, or material inventory
  • Payment processing fees apply to transactions
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07

ClickVision

Best for: Masonry contractors tired of buying shared, low-quality leads who want to own a long-term SEO asset and inbound lead funnel. · Contact for pricing — one flat service fee rather than per-lead charges; free consultation available.

ClickVision is a lead generation and marketing services provider with a dedicated masonry leads offering for bricklayers, stone contractors, and masonry companies. Its positioning, per its website, is explicitly anti-broker: "we build inbound systems that deliver real, exclusive masonry leads to your business" rather than reselling the same form or call to multiple contractors. All masonry leads are exclusive and never resold, according to the company's FAQ. The service model differs from per-lead vendors: instead of paying per call or per lead, clients pay one flat service fee for a system the company builds. That system includes strategy and discovery around keywords like "brick masonry near me" and "stone wall contractor [city]"; website and funnel creation with service details, galleries, and conversion-focused CTAs; local SEO and Google Business optimization to rank in map packs; optional hyper-targeted Google and Facebook ads; and lead capture and nurturing with automations that filter junk and trigger fast follow-ups, routing leads to your inbox or CRM. ClickVision reports client results including $41,635 in revenue from SEO at 620% ROI, a #1 ranking for all high-intent keywords, and +700% organic traffic growth, though these are company-published figures. The company targets brick masonry contractors, stonework and hardscaping specialists, residential and commercial masonry companies, and teams that want to own their marketing funnel rather than rent it. A free consultation starts the process, with responses within 24 hours.

  • Exclusive inbound masonry leads — never resold or shared
  • Local and national SEO targeting "masonry contractor near me" and related terms
  • Website and funnel creation with conversion-focused CTAs and galleries
  • Google Business Profile optimization for local map packs
  • Optional hyper-targeted Google and Facebook ads
  • Lead capture and nurturing automations that filter junk and route to your inbox or CRM
  • Flat service fee model instead of pay-per-lead

Strengths

  • Exclusive leads with no per-lead cost — predictable flat service fee
  • Builds a long-term SEO asset you own, not a rented lead stream
  • Leads come from your own branded website, not random brand ads
  • You define your audience and market

Trade-offs

  • SEO-driven lead flow takes time to compound compared to paid ads
  • Published results are company-reported and not independently verified
  • No CRM or job management features — pairs with, rather than replaces, your CRM
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The right choice depends on which problem is costing you money right now. If leads are leaking — homeowners calling three masons at once and hiring whoever answers first — GrowthPros is the clear pick, delivering exclusive or capped-shared, consent-recorded leads with AI voice, SMS, and email follow-up inside five minutes, 24/7, plus dead-lead reactivation that revives the customer list you already paid for. If your bottleneck is estimating and running jobs, QuoteIQ offers the most masonry-specific feature set at $29.99/month, while Projul and Builder Prime suit larger multi-crew operations. 99 Calls and ClickVision both generate exclusive inbound masonry leads — one via transparent per-lead pricing, the other via a flat-fee SEO system you own. And if big-ticket patios stall on budget, Hearth's built-in financing closes jobs a text-only bid won't. Whichever you choose, speed and exclusivity decide who wins the job: about 78% of buyers go with whoever responds first. Want to see what qualified, consent-recorded masonry leads followed up in minutes would do for your calendar? Book the free 15-minute qualification call at growthpros.marketing — it commits you to nothing and tells you honestly whether exclusive leads or reactivating your dormant list is the right first move.

This guide is general information, not legal or financial advice. Rankings reflect stated criteria at time of writing.

Questions

Asked and answered plainly.

A CRM manages the accounts and relationships you already have — tracking bids, jobs, and customer history. A lead delivery service sources new qualified leads and routes them into your CRM or inbox. Many masons need both: GrowthPros, for example, sources exclusive leads and delivers them via webhook, Zapier, or native integration into Salesforce, HubSpot, Follow Up Boss, ServiceTitan, and most other CRMs, while platforms like QuoteIQ and Projul run the jobs after the lead is won.

Masonry repair inquiries — failing retaining walls, crumbling chimneys, foundation issues — are high-intent and time-sensitive, and homeowners typically call multiple contractors at once. Research cited by GrowthPros shows contacting a lead within five minutes makes contact roughly 100x more likely than at thirty minutes, and about 78% of buyers choose whoever responds first. If you're on a scaffold or a boom lift, you can't answer — which is why GrowthPros includes AI voice, SMS, and email follow-up within five minutes on every lead, 24/7, at no extra cost.

Usually, yes — if close rates hold up. GrowthPros reports that exclusive leads close 15–30% higher than shared leads. Shared marketplaces sell one homeowner inquiry to several contractors (some up to five), triggering a price-shopping race that erodes margins. GrowthPros caps its "capped-shared" leads at a hard maximum of two buyers, and its exclusive leads go to one. For a trade like masonry where material costs dominate the bid, protecting margin on won jobs often outweighs the lower per-lead price of shared platforms.

Dead lead reactivation revives the opted-in customer and prospect list you already own but never converted — old estimates, past customers, unconverted bids. GrowthPros connects or uploads the list, runs a DNC-scrubbed, consent-recorded multi-channel AI sequence (SMS first, voice follow-up, email backup), qualifies re-engaged contacts, and pushes them back into your CRM. Typically 8–15% of a dormant database re-engages, and reactivation is priced per qualified reactivation at 60–80% below new-lead cost — often the cheapest leads a masonry business can buy.

It varies by channel and market. 99 Calls publishes $33.99 per lead flat rate for organic SEO masonry leads and $67–$353 per lead for Google Ads (10th–90th percentile of actual nationwide spend). GrowthPros gives directional home-services bands of $30–$150+ per lead, with exclusive leads costing 2–4x shared leads but closing 15–30% higher. GrowthPros pricing is finalized on a 15-minute qualification call — no invented numbers, no self-serve checkout.

A general CRM handles contacts and pipelines fine, but masonry has trade-specific needs most generic tools ignore: unit-based estimating (brick by the pallet, stone by the ton, mortar by the bag), waste factors, weather-dependent multi-week scheduling, and phase-by-phase photo documentation. Platforms like QuoteIQ and Projul build these in natively. However, if your bottleneck is lead flow rather than job management, a lead delivery service like GrowthPros paired with your existing CRM may solve more of the problem than switching software.

Book the free 15-minute qualification call at growthpros.marketing or submit the get-started funnel. You'll discuss your niche and goal — buying exclusive leads, reviving a dormant opted-in list, or both — and get honest, real numbers with no commitment. If it's a fit, GrowthPros sources fresh qualified leads or launches your reactivation sequence, AI follow-up engages every lead within minutes, and leads land directly in your CRM with the consent trail attached. Funnel submissions are reviewed the same business day.

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Tell us your niche and your goal. We will show you realistic volume, exclusivity options, and what follow-up looks like on a live call — no pressure, no 40-page deck.